Social Content Marketing Planning for a Live Event

I find it interesting and a little bit confusing that social media professionals often fail to exploit a live event for all its opportunities. It seems like "in real time" reporting of live events has become somewhat of a speciality, or subset, inside social media marketing. Let's take a closer look at what it takes to properly develop and deploy social media/content marketing for a live event...

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Your Content Is Not As Good As You Think

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Darwin's Inbound Marketing Clover – It's More Than Owned, Earned & Paid