This Is Why We Will Never Be Cooler Than Japan

While I know this post is breaking convention from my usual advertorial and design rants, I just had to share. There's a couple of things that make Japan cooler than America and one is the simple fact that they're willing to burn people on television with impunity. Could you imagine our litigious society been dropped into a pool of hot water? Someone would sue for a new double-wide. Enjoy.