As I gear up for the new years prognostications I always find an amazing array of great thinking. JWT never ceases to impress me year-in and year-out. Please see the following presentation:
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- Economic uncertainty and "shared responsibilities" fuel future thinking
- More brands will deploy lower cost; smaller-sized products
- "Comfort" products in a down economy will flourish
- More cause marketing finds its way into business models
- Marriage on the decline
- Tablet gestures and mentality will find its way to motivate consumerism
- Redefining old age/mature markets
What are your thoughts? I'd love to hear what you're thinking about for the new year? End of the world dates, whatever yah' got.