Welcome to a creative mind: I’m Justice Mitchell, a Creative Director and marketing specialist passionate about sharing insights into education, marketing, and design to inspire and empower. Through these articles, I aim to educate, inform, and spark ideas that help others grow their skills and understanding. This blog also serves as my portfolio, showcasing my work and approach. I invite you to connect with me here or through my social media channels. I look forward to actively listening to you and continuing our conversations!

Justice Mitchell 1/2/23 Justice Mitchell 1/2/23

2023 Modern Techniques For Generating Creative Marketing Campaigns #BBOM

Gone are the days when creativity in marketing has deemed a luxury. Today, it’s an essential component of any successful campaign. After all, if your marketing isn’t creative and engaging enough, it won’t stand out from the crowd and won’t get noticed by potential customers.

Justice Mitchell 12/9/22 Justice Mitchell 12/9/22

Chilling out with ChatGPT - The Future of AI Chat?

Justice Mitchell 6/23/22 Justice Mitchell 6/23/22

Chances Are You're Not Getting The Most Out Of Your Creative Team And It's Your Fault

Justice Mitchell 5/21/20 Justice Mitchell 5/21/20

A Not So Recent Study — Great Social Insight Nonetheless

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Using DLSR Mics With iPhone Video

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Live Content Marketing Best Practices

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Content and Commerce: A Study of Buyer Mindsets

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The Problem With Massive Brand Acquisitions

Justice Mitchell 7/14/14 Justice Mitchell 7/14/14

“Guilt-Proofing” Your Brand — Modern protection from Slander, Hoax & Smear Campaigns - Part One.

There's an interesting truth in business that the more successful that you are, the more enemies you make. Such is the case with any brand – including yours. What none of us want to admit is that for all the efforts we make to craft positive perception around whatever we support, there is someone in the wings waiting to exploit it or tear it down.

Justice Mitchell 4/10/13 Justice Mitchell 4/10/13

Data Touch Points in Your Social Marketing Audit: Part Two

If you thought Part One was a bit daunting, then you might as well delete any reference to this post. The following lists are what I refer to as "data points" that would be used from an analytical standpoint to break down each and every one of the categories on a per-social-channel basis.

Justice Mitchell 4/1/13 Justice Mitchell 4/1/13

The New World Social Marketing Audit: Part One

If you're an interactive agency, integrated marketing firm or social media expert, then you need to realize how important it is to construct a social media audit for both your client and the competitive landscape. But before you dive into the project and get too caught up in the numbers, let me offer one piece of advice: Don’t get too caught up in the numbers.

Justice Mitchell 11/27/12 Justice Mitchell 11/27/12

The Ghost in the Machine: Technology Begets Insanity - Part One

This is an interesting subject for me to approach, for it has to do with me personally as well as countless people I feel extremely close to. We are increasingly a society that reaches for pharmaceutical assistance in order to maintain “normality.” About a decade ago, midway through my career, I reached a point where I thought something was wrong with me mentally. Years later I learned this was the result of long-term stress, anxiety and cumulative decision-making that is so prevalent within the world I call my career.

Justice Mitchell 2/10/12 Justice Mitchell 2/10/12

What the Bar Scene Can Teach Us About Social Media

A couple years ago I tried to explain why a client needed to understand that each social channel has its own communication style. All the client wanted to do was shoot out a message that said, "Go back to our website and buy shit!" Because, of course, social media would then become a river of gold.

Justice Mitchell 1/31/12 Justice Mitchell 1/31/12

Diary of a Trend Stalker: The Weapons

Where would Bruce Springsteen be without his trusty blonde Telecaster? What would Annie Leibovitz do without her camera? How could Elmer Fudd hunt Bugs Bunny without his shotgun? Whether you are a rock star, a celebrity photographer, a cartoon archenemy … or a trend hunter – you need the right weapon to get the job done. We already established that everyone is a trend hunter to some extent. But your level of success depends on the time, tenacity and tools that you bring to the table.

Justice Mitchell 1/19/12 Justice Mitchell 1/19/12

Webinar: eTips 2012 Trend Report

I'm very excited. I woke up to find this morning that my webinar, that I presented yesterday, made the cover of slideshare! We've admittedly created a nice body of good content here. I'd highly recommend you sift through the decks of your specific interests, give em' a look and give me your feedback! Enjoy!

Justice Mitchell 1/18/12 Justice Mitchell 1/18/12

Diary of a Trend Stalker: Chapter One

Every day I wake up, look in the mirror and marvel at the gorgeous physical specimen staring back at me. I soak it all in and think about how lucky my wife is to have me. Then I shake off the remnants of that final pre-alarm dream and take another look at the disheveled guy with unruly red locks and badass Jedi boxers. That’s when I see the 40-year-old father of a 4-year-old daughter, a husband, and a friend to what seems to be an endless array of people. I am blessed with innumerable online "F3s" (friends, fans and followers) with whom I feel the need to connect in some way. I also feel hopelessly out of touch.